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Whether you’ve got the deductible reset blues or have simply resolved to keep your schedule as full as it can be in 2016, I’ve got some ideas to share in my new webinar, “Five Tips to Fill the Schedule in 2016.” It’s free (sponsored by Kareo). Some highlights of what will be covered: Reputation management […]
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It’s almost a new year — woohoo!  Resolution time!  Fresh start!  And for many patients, brand new insurance! For many patients with new insurance, it’s also time to shop for new doctors.  When they do, will they find you? By now you probably already know that there are many resources out there to help you […]
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If you’ve been among the practice managers and physicians ignoring the ‘fad’ of physician ratings sites, hoping they’ll just fade away eventually, there’s bad news for you in last month’s JAMA: more people than ever are aware of the existence of physician ratings sites.  And more people than ever are using them. As has long […]
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Today’s Washington Post has a story about a lawsuit by a dentist against one of its patients.  The dentist had the patient to sign a “do-not-talk” contract prior to treating the patient’s aching tooth, but the patient nonetheless posted a negative review on two sites when faced with an unexpected $4,000 bill. Attempting to control […]
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Media exposure can be a helpful tool for building and expanding your reputation — by sharing your expertise, you can market yourself and your practice without “selling” and without outlaying cash.  However, it can be challenging to make reporters aware of your expertise and willingness to contribute to their stories. HARO — Help A Reporter […]
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